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‘Features-Advantages-Benefits’ framework

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Use ‘Features-Advantages-Benefits’ framework to highlights the features of products.


“Write a marketing campaign outline using the ‘Features-Advantages-Benefits’ framework that highlights the [features] of our [product/service] and explains how these [advantages] can be helpful to [ideal customer persona]. Outline the [benefits] of our product and how it can positively impact the reader.”

Contributor: HarryFinn

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